Andrei Broder, Yahoo! VP on computational advertising: Seminar on Targeted Advertising.

Andrei Broder, Yahoo! ResearchAndrei Broder from Yahoo! Research gave two seminars at Politecnico di Milano on introduction to internet monetization (in Como) and on targeted advertising (in Milano) as a branch of computational advertising.Computational advertising is about finding the best match between a given user in a given context and a suitable advertisement.The context can … Continue reading Andrei Broder, Yahoo! VP on computational advertising: Seminar on Targeted Advertising.